In 2018 she had a realization that the 'success' she was chasing was not making her happy and she set out to change that by giving up drinking, diving into aerial silks, losing 44lbs and in 2019 she decided to leave the life and career she'd built in London behind to literally run away and join the circus.
After travelling the world, she started UNRESTRICTED in 2020 to help women uncover their superpowers in life & business by training their mind, body and how they work to thrive at the marathon of life.
She also consults for businesses that want to support their team to optimize how they work, increase well-being and decrease employee turnover.
She has over 20 years of working in strategy, entertainment, sponsorship, licensing, marketing, and events. Her past clients include companies & organizations such as Xbox, Diageo, Just Eat, Microsoft, The UK Government Office for Science, and more. She counts Live Nation, Linkin Park, Guinness World Records, and award-winning Youth Marketing Agency, Livity as former employers.
She is no stranger to startups, having started HEAVEN + HELLTHY, a vegan, allergy free baking kit company, which led to becoming Partner & CMO at YFood, a Food Tech Media Company, giving her the opportunity to work with and mentor 100s of startups of all sizes.
She is currently based in Tulum, Mexico.
She loves experimenting with new life & business hacks, writing, travelling, performing stand-up comedy, going to gigs, hunting down the best vegan food in the world, and movement such as yoga, dancing, pole dance, and aerial silks.